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Resources

We empower our valued members with the tools and knowledge to make their survey participation even more impactful. Discover best practices, tips, and tricks to maximize your insights and contribute to the future of the food industry. From survey dos and don'ts to strategies for providing valuable feedback, our resources will help you become a superstar panelist.

 

Join us on this journey of discovery and make your voice heard in shaping the food landscape!

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Best Practices

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•    Take surveys in a quiet and distraction-free environment to focus on the questions.


•    Read each question carefully and provide honest and accurate responses.


•    Take your time to understand the question before answering.


•    Avoid rushing through surveys to ensure thoughtful and meaningful responses.


•    Provide detailed and specific feedback when applicable.


•    Follow any instructions or guidelines provided by the survey.


•    Keep your profile information up to date to receive relevant survey invitations.


•    Participate regularly to increase your chances of receiving more survey opportunities.


•    Be respectful and considerate in your responses, even if you disagree with certain aspects.


•    Take breaks if needed to maintain your focus and attention during longer surveys.
 

Built-In Quality Controls​

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  • Attention Check: These questions are designed to ensure that respondents are paying attention to the survey instructions and not just randomly selecting answers.

 

  • Speeders: Speeders are respondents who complete a survey too quickly, indicating that they may not have given thoughtful or accurate responses. 

 

  • Multiple Choice Validation: Including a question that asks respondents to select a specific answer choice to verify their understanding of the survey content.

 

  • Open-Ended Validation: Asking respondents to provide a brief explanation or additional details to validate their responses to previous questions.

 

  • Redundancy Check: Including duplicate or similar questions at different points in the survey to ensure consistency in responses.

 

  • Reverse Coding: Using questions with reverse-coded response options to identify respondents who may be answering randomly or not paying attention.

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